ORIGINAL PROGRAMMING THAT PUTS WOMEN FRONT AND CENTER
CLIENT — A&E
DELIVERABLES
Key Art
Product Creative Concepts
Title Treatment
OVERVIEW
For A+E Networks’ Lifetime programming, we started working on key art creative. Challenged by limited client assets (i.e., unit stills or screen captures), we had to be very resourceful in our problem solving while staying true to the show’s narrative. In addition, we ensured that the look aligned with the aesthetic direction that Lifetime content generally follows. Today we continue to collaborate with Lifetime’s creative team, as our success in key art led to our current work of creative concepting through complete execution for original titles.