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WHAT WE DO
It doesn’t take a giant agency to scale for streaming media giants. As we conceptualize key art, transcreate title treatments and resize assets to scale, we are not bogged down by big business org charts, but rather fulfill our promise of agility.
Taking in your UX/UI platform, we create on-brand, culturally relevant assets for original titles, older licensed titles, and cross-screen and cross-platform conversion. We work seamlessly with your enterprise team and/or media asset workflow to
deliver high-impact digital assets that increase viewership.
– Platform Branding
– Title Treatment
– Key Art Concept & Design
– Digital Banner Advertising
– Out of Home Advertising
– Print Ads
– Retouching
– Transcreation
Since 2017, the great disruptor of entertainment has tasked us with conceptual cover art for original U.S. titles. In addition, we’ve transcreated 2,000-plus titles and executed a fully immersive out of home brand experience in Bangkok.
As the pioneer of premium cable launched its streaming service, we have adapted outdated titles to work with the current UI aesthetic and met various specs requirements while ensuring cultural relevance. We continue to create key art, title treatments and do retouching for hundreds of titles a year.
For A+E Networks’ Lifetime programming, we started working on key art creative. Challenged by limited client assets (i.e., unit stills or screen captures), we had to be very resourceful in our problem solving while staying true to the show’s narrative. In addition, we ensured that the look aligned with the aesthetic direction that Lifetime content generally follows. Today we continue to collaborate with Lifetime’s creative team, as our success in key art led to our current work of creative concepting through complete execution for original titles.
Luminate+ is the first of its kind to offer a streaming platform of legal content for law firms and in-house counsel. Citizen Best was called on for all branding matters (brand strategy, brand identity and creative direction), website deliverables, and marketing collateral. When Luminate+ launched, it quickly garnered popularity, positive engagement and raving testimonials, and is recognized as a leader in continued legal education, featuring legal luminaries who are shaping the future of the industry.
We’re happy to discuss your needs for digital asset concepting and creation. Contact Kris Flint at flint@citizenbest.com.
The Citizenbest